Etsy is one of the most popular Ecommerce platforms in the world. Any business with the ability to create valuable goods can easily register on Etsy and boost their business by selling the products directly to potential consumers.

Like any other platform, there are requirements that have to be followed in order to optimize your Etsy store. Glorify has put together a comprehensive article to help you with some basic yet essential tips and practices.

So let's get to it!

How does an Etsy shop banner boost business?

Imagine going into an Etsy store. What is the first thing you notice on the landing page?

Without a doubt, the store banner instantly captures your attention. The most successful Etsy stores make the most of this image by using it to communicate their niche, focus and best products. A store banner can captivate visitors and prompt them to stay on the page.

To preserve the aesthetics of the banner it is important to use the correct size and dimensions. Displaying a poorly designed image gives off an unprofessional, amateur vibe and can make visitors reluctant to make a purchase.

Let's take a look at the ideal Etsy banner sizes.

What is the perfect Etsy banner size?

There are several types of images that are required to optimize your Etsy store. All images should be in high resolution to to give your store a top quality look. Here's a list of the different images and their recommended sizes.

  1. Cover image - 3360 x 840 pixels
  2. Shop banner - 760 100 pixels
  3. Profile photo - 400 x 400 pixels
  4. Shop icon - 500 x 500 pixels
  5. Thumbnail - 570 x 456 pixels
  6. Team logo - 170 x 100 pixels
  7. Item listing -800 x 1000 pixels

It is important to understand that both the Etsy banners and cover photos appear in the same place on your account or homepage. However, the cover photos are larger and mobile-friendly when compared to the small banners that only show up when viewed on PCs.

Top 3 tips to boost your Etsy store

With nearly 82 million buyers on Etsy, the chances of making sales are quite high. However, you do need to consider the 4.36 million other sellers vying for customers' attention. One way to make sure you stand out is by optimizing your Etsy store. Here are some useful tips that can help you make a stronger presence.

1) Optimize the aesthetics of your Etsy store

No matter which Ecommerce platform you are selling on, aesthetics play a big role in making your products get noticed. Make sure your landing page is attractive and easily communicates the purpose of your store. Product listing images should be correctly sized, attractive and portray your products in the best way. Overall, the layout of your Etsy store should clean and organized to give customers the best shopping experience. No one wants to shop in a messy store, right?

2) Avoid overcrowding

Try to make your Etsy shop profile as clean, simple and organized as possible. Avoid clustering, especially in the case of profile photos and banners. Design high-resolution banners that communicate a clear message.

3) Use bold and contrasting colors

Having an aesthetically pleasing Etsy profile is definitely a plus point. You can definitely use your brand colors to establish greater brand recognition. Contrasting and bold colors will draw eyes to your product and result in more sales.

How to create a stunning Etsy banner using Glorify

Now that you know the importance of Etsy banners and images, it's time to start creating your own. This is where Glorify comes in handy.

Glorify is an easy-to-use Ecom focused design tool that allows you to create professional images that convert. It doesn't matter if you've never created a design before; entrepreneurs, marketers, designers, business owners and just about anyone can produce captivating images for all Ecommerce platforms.

You can browse through thousands of pre-designed, fully customizable templates from a variety of niches and themes. The editor is simple and provides a balanced design process ideal for both professionals and beginners. We also provide other useful features such as brand kits, a logo maker, an instant background remover, millions of icons and stock images, mockups and more!

Let's take a look at how you can create an eye-catching Etsy banner using Glorify.

Step 1: On your dashboard, click on the "Headers and Covers" tab.

Step 2: Select "Etsy Cover Photo". This will open up the template library. You can either select a template you like or create your design from scratch.

Step 3: Select the product image on the template and click on "Replace" found on the right panel to replace it with your image.

Step 4: Upload your product image.

Step 5: If you want to edit the background, click on the "Remove background" feature found on the right of your screen.

Step 6: Edit the text of your template to suit your Etsy shop.

Step 7: Click on "Brand It" found on the left side of your screen. Click on the shuffle icon beside the color palette of your choice to generate a combination that works for your product. If you have not set up your color palette yet, find out how to do that here.

Finishing thoughts

There are millions of successful Etsy sellers around the world. With the perfect images and a visually pleasing landing page, there's nothing stopping you from being the next Etsy success story.

If you're ready to optimize your Etsy store, let's get started with Glorify!

The perfect Etsy banner size 2022 - FAQs

1. How do I make a banner for my Etsy shop?

You can easily create an attractive Etsy banner using Glorify. Glorify has thousands of Ecommerce focused templates that can be customized to fit your business. You can also design your banner from scratch.

2. What makes a good Etsy banner?

A good Etsy banner reflects the purpose and voice of your business or brand. It should be unique and visually captivating to attract new customers. The banner should also be of high quality and follow the recommended sizes.

3. How do you make a good Etsy banner?

  • Make sure that the banner has the right placement
  • Use large, readable texts
  • Communicate a simple message
  • Include all necessary information
  • Use a high-quality cover photo

4. What should one put in an Etsy shop announcement?

Include important SEO keywords to drive more traffic to your store. Add a simple, clear message that speaks to your target audience. You can also add links to your email list sign-up and social media channels.

5. What are the dimensions of an Etsy shop banner?

For big shop banners, the recommended size is 1600 x 400 px. The smallest acceptable size is 1200 x 300 px. The recommended size for mini shop banners is 1600 x 213 px while the minimum required size is 1200 x 160 px.

6. What size is a small Etsy banner?

The recommended size for a small Etsy banner is 1600 x 213 px while the minimum required size is 1200 x 160 px.

7. What size should my image be for Etsy?

The recommended size for listing images is 2000 px on the shortest side with a resolution of 72 PPI